About Us
Born from Music. Driven by Culture. Designed for Life.
LeRoy David® was born in 2007 in Sarasota, Florida, from a shared passion for music, fashion, and creative expression. Founded by cousins Samuel “LeRoy” Jenkins, a graphic designer, and Brett “David” Bishop, a deejay and producer, the brand began as a streetwear label featuring music-inspired T-shirts and hats sold through local nightlife.
What started as a creative expression of their love for music would eventually grow into a lifestyle brand inspired by the passions, culture, and experiences that bring people together.
The Beginning
The first LeRoy David® collection, Music is Life, was created for those who understood that music was more than a soundtrack—it was a lifestyle.
Designed for deejays, music lovers, and those connected to the energy of nightlife and culture, the collection offered a fresh way to express that passion through fashion. Tattoo culture, with its powerful connection to individuality, identity, and self-expression, became an important influence on the collection and continues to inspire the brand's creative perspective.
Music gave LeRoy David® its beginning. Self-expression gave it its voice.
The Evolution
As the brand grew, so did its creative vision.
LeRoy David® continued exploring the relationship between music, culture, and fashion through Check One, Check Two™ and Soulful Beings™—collections that expanded the brand beyond design and introduced a deeper sense of purpose.
Check One, Check Two™ brought together music-inspired design and a cause close to the heart. Created to raise awareness for breast cancer prevention, a portion of proceeds from the collection is donated to the American Cancer Society.
Soulful Beings™ was inspired by the connection between people and animals. Featuring animal-themed designs, the collection was created to help support organizations dedicated to animal welfare. A portion of proceeds is currently donated to Farm Sanctuary, one of the nation's leading organizations dedicated to rescuing and advocating for farm animals.
These collections marked an important evolution for LeRoy David®—demonstrating that fashion can be a form of expression while also creating an opportunity to give back.
More Than Clothing
LeRoy David® has never been defined solely by what we make.
At its heart, the brand is about the things that move us—the music we listen to, the culture we experience, the causes we care about, and the passions that become part of our identity.
That perspective has allowed LeRoy David® to grow beyond its streetwear roots and evolve into a lifestyle brand. While music remains an important part of our DNA, our creative world continues to expand into the passions and experiences that connect us.
Lover of the Game®
Our latest collection, Lover of the Game®, brings that philosophy to the world of sports.
Sports have a universal language. They create community, inspire competition, build memories, and connect generations. From neighborhood blacktops and sandlots to professional arenas and stadiums, the game belongs to everyone who loves it.
Lover of the Game® celebrates both sides of that experience—the fans who live with passion and the athletes who compete with heart.
It is for the kid taking his first shot on a neighborhood court, the athlete chasing the next level, and the fan who never misses a game.
Because being a lover of the game isn't defined by where you play or how you compete.
It's defined by how much you care.
Our Philosophy
From music to sports, from fashion to philanthropy, LeRoy David® is about the passions that move us.
We believe the things we love become part of who we are—and what we wear can be an extension of that identity.
That's why every collection begins with something meaningful: a passion, an experience, a culture, or a cause.
LeRoy David®
LeRoy David® was born in 2007 in Sarasota, Florida, from a shared passion for music, fashion, and creative expression. Founded by cousins Samuel “LeRoy” Jenkins, a graphic designer, and Brett “David” Bishop, a deejay and producer, the brand began as a streetwear label featuring music-inspired T-shirts and hats sold through local nightlife.
What started as a creative expression of their love for music would eventually grow into a lifestyle brand inspired by the passions, culture, and experiences that bring people together.
The Beginning
The first LeRoy David® collection, Music is Life, was created for those who understood that music was more than a soundtrack—it was a lifestyle.
Designed for deejays, music lovers, and those connected to the energy of nightlife and culture, the collection offered a fresh way to express that passion through fashion. Tattoo culture, with its powerful connection to individuality, identity, and self-expression, became an important influence on the collection and continues to inspire the brand's creative perspective.
Music gave LeRoy David® its beginning. Self-expression gave it its voice.
The Evolution
As the brand grew, so did its creative vision.
LeRoy David® continued exploring the relationship between music, culture, and fashion through Check One, Check Two™ and Soulful Beings™—collections that expanded the brand beyond design and introduced a deeper sense of purpose.
Check One, Check Two™ brought together music-inspired design and a cause close to the heart. Created to raise awareness for breast cancer prevention, a portion of proceeds from the collection is donated to the American Cancer Society.
Soulful Beings™ was inspired by the connection between people and animals. Featuring animal-themed designs, the collection was created to help support organizations dedicated to animal welfare. A portion of proceeds is currently donated to Farm Sanctuary, one of the nation's leading organizations dedicated to rescuing and advocating for farm animals.
These collections marked an important evolution for LeRoy David®—demonstrating that fashion can be a form of expression while also creating an opportunity to give back.
More Than Clothing
LeRoy David® has never been defined solely by what we make.
At its heart, the brand is about the things that move us—the music we listen to, the culture we experience, the causes we care about, and the passions that become part of our identity.
That perspective has allowed LeRoy David® to grow beyond its streetwear roots and evolve into a lifestyle brand. While music remains an important part of our DNA, our creative world continues to expand into the passions and experiences that connect us.
Lover of the Game®
Our latest collection, Lover of the Game®, brings that philosophy to the world of sports.
Sports have a universal language. They create community, inspire competition, build memories, and connect generations. From neighborhood blacktops and sandlots to professional arenas and stadiums, the game belongs to everyone who loves it.
Lover of the Game® celebrates both sides of that experience—the fans who live with passion and the athletes who compete with heart.
It is for the kid taking his first shot on a neighborhood court, the athlete chasing the next level, and the fan who never misses a game.
Because being a lover of the game isn't defined by where you play or how you compete.
It's defined by how much you care.
Our Philosophy
From music to sports, from fashion to philanthropy, LeRoy David® is about the passions that move us.
We believe the things we love become part of who we are—and what we wear can be an extension of that identity.
That's why every collection begins with something meaningful: a passion, an experience, a culture, or a cause.
LeRoy David®